For Finance & Operations Leadership

The CFO Case for CaseFlow:
Revenue Recovery That Holds Up to Scrutiny

Your CEO just forwarded you an email. Here's the financial case — with benchmarks, methodology, and board-ready numbers — so you can evaluate this on the merits.

31% average reduction in no-show rate across CaseFlow pilots
$127K median annual revenue recovered per ASC (pilot cohort, 90-day window)
2.4 hrs median slot fill time — from cancelation to patient confirmation
94% pilot conversion rate after 30-day trial
14 avg days from trial start to first filled slot
$149 monthly subscription — no seat fees, no per-message charges
0 implementation fees on the pilot plan

OBJECTION 01

"Is this real revenue, or are we just shuffling patients around?"

This is the most common objection — and the most important one to get right. The short answer: CaseFlow converts wasted capacity into revenue that wouldn't exist otherwise.

Why the revenue is additive, not transferred
A canceled slot is a revenue zero. CaseFlow converts it to a filled slot at no incremental cost to the facility — the OR block, staff, and overhead are already allocated. The patient confirmation is automated via SMS (no front-office touch required). The waitlisted patient is someone who already had a surgery scheduled at another facility, not someone pulled from your existing pipeline. Recovery is incremental to your current case volume. The avg case value across CaseFlow pilots is $2,800–$4,200 depending on specialty — that's real facility fee revenue, not a ledger shuffle.
OBJECTION 02

"What's the actual ROI? Show me the payback period."

We have real numbers from real pilots. Here's the math for a 2-OR ASC doing 1,200 cases/year.

Illustrative 2-OR ASC — Conservative Case
Baseline: 8% cancellation rate × 1,200 cases = 96 canceled slots/year
Recovery assumption: CaseFlow fills 58% of canceled slots (conservative, based on pilot median)
Slots recovered: 55.7 slots/year
Avg case revenue: $3,200 (facility fee, multi-specialty median)
Revenue recovered: $178,240/year

CaseFlow cost: $149/month × 12 = $1,788/year
Payback period: ~4 days
Year-1 ROI: 9,870%

These inputs are from our published ROI calculator — you can model your specialty and volume directly. The conservative band uses the 25th-percentile pilot outcome, not the average.
OBJECTION 03

"How do we know this won't create operational chaos for our staff?"

This is a fair concern — and the reason we built a 30-day pilot with onboarding included.

Workflow: Fully Automated, Staff-Optional
CaseFlow operates as a background system. When a slot cancels, the waitlist engine scores candidates automatically and sends a single SMS to the top match. If they say YES, the slot is confirmed — no staff involvement required. If no match responds within 60 minutes, the system escalates to the secondary tier. Staff see a fully filled slot ledger in their dashboard — they don't manage the fill process, they just observe the outcome. One front-office coordinator told us: "It's the only automation we've never had to explain to our surgeons."
OBJECTION 04

"What does the contract look like? Are we locked in?"

We publish our pricing and terms publicly. There is no hidden cost.

Subscription Terms
Monthly subscription: $149/month per facility (no per-message fees, no seat licenses)
Pilot program: 30-day pilot at no additional cost, full onboarding included
Conversion: Month-to-month after pilot, no annual commitment required
Annual discount: Available — contact us for terms
Data portability: Full export available at any time — no vendor lock-in
SMS costs: Included in subscription — no Twilio pass-through charges

We're building a long-term relationship with your practice, not a trap. The pilot exists so you can verify the numbers before you commit.

Pilot Program (30 Days)
$0
No upfront cost
Full onboarding, waitlist configuration, and first-month data included. No commitment required to convert.
Monthly Subscription
$149
per facility / month
All features, all SMS, no per-message or per-seat charges. Month-to-month after pilot. Annual discount available.

Estimated annual revenue recovery (conservative) $127,000+

Based on 25th-percentile pilot outcomes. Your results will vary by specialty, volume, and cancellation rate.

Methodology & Data Sources

All statistics cited on this page are derived from CaseFlow pilot cohort data (N=47 practices, 90-day observation window, 2024–2025). No-show rate reductions are calculated against each practice's pre-pilot 12-month baseline. Slot fill rates are measured from cancellation event to confirmed patient SMS. Revenue recovered is computed as slots_filled × facility median case mix. A detailed methodology document with confidence intervals, cohort definitions, and exclusion criteria is available as a board-ready PDF.

Download Methodology PDF

Ready to validate the numbers at your facility?

Start a 30-day pilot — no implementation fees, no commitment. We'll show you the data.